Apple patents "enforcable" ad veiwing

[Trooper110]

Digital Domain - Apple Wouldn?t Risk Its Cool Over an Ad Gimmick, Would It? - NYTimes.com

Yes, I can see this doing loads of good for their image, especially when they start bundling it on the iPhone and giving advertisers access to it, or AT&T starts giving them access...

[WalkinTarget]

Does this seem like a possible ploy to subsidize the Mac and make the price lower to get it in more homes ??

Number one complaint about a Mac - its high price. Watch targeted ads and we'll lower the price $250 !!

[Duke{CLR}]

The thing that that turns me off about Apple is the lack of freedom in doing what I want to with the equipment/content that I purchase. This would only add to that level of annoyance.

[Sirex]

"This startup was sponsored by Dunkin' Donuts"

[mapes]

The thing that that turns me off about Apple is the lack of freedom in doing what I want to with the equipment/content that I purchase. This would only add to that level of annoyance.

Exactly. The hardware is usually good and the UI is fairly intuitive. However the restrictiveness is annoying.

Case in point my wife uses an iPhone and no matter how many times I tell her to not buy drm enabled music from the iTunes store she does. If I then want to include that song into my java enabled music streaming server or put it into the library on my logitech squeeze box I first have to run a piece of software that emulates a CD burner and "backup" that song to CD. I'm not sharing the music mind you this is only for personal use.

Another annoyance is we had a spare iPhone lying around. I wanted to use it only as a mp3 player. I had to put a sim chip into the damn phone in order to do this. Luckily I had the same plan as my wife. Annoyingly though I now get stupid SMS's when ever I get a voice mail (it's part of the visual voice mail iPhone app)

[Skud]

I suppose they've got to come up with some way, besides high product prices, to pay for their trendy television ads.