9/20/12 Battlefield 10th Anniversary sale $10

[Caddys83]

Happy 10th Anniversary Battlefield. One day only

http://store.origin.com/store/ea/en_...day-deals-2011

[Duke{CLR}]

This seems to be some lame attempt to compete with Steam.

[K PhaNTOM]

BF3 for 10 bucks? This isn't fair. The hell with EA.

[Duke{CLR}]

BF3 for 10 bucks? This isn't fair. The hell with EA.

Yes but Premium is still at full price, it's a scam.

[goldenfooler]

if premium was $10 I would buy it.

[Nilesjones]

Yeah, that's pretty messed up that they wouldn't do premium for 10 bucks, but I can't say I'm too mad. I mean I did pay full price for premium. I'd feel ripped off if it was 10 bucks for premium now lol

[BadHabitz]

The idea is that they're selling the game cheap and then hoping it hooks people into buying Premium.
It's just the way it works. Things always get cheaper as time goes on, and you're paying more to have it earlier than later.

[Nilesjones]

Yup, paying a "premium" if you will... ROFL

[{CLR} Cobalt]

It's called milking the asset. Everyone does it.